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SPARTUS - Spartus Press Flash (1941-1950)

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Spartus Press Flash (1941-1950)

This bakelite box has a strange design and no sophistication but it is the very first camera to ever have a built-in flash reflector.
This feature did not made of this camera a reference of industrial design but it probably explains its very long commercial career. From 1934 to 1950, this box appears under different designations in the catalogues of the different companies which owned its production line.

Actually, the genealogy of this camera is not simple…

bulletThis camera has been initially designed c.1934 by the Utility Mfg Corporation of New York. At that time, it is marketed under the designation of de Falcon Press Flash.
 
bulletIn 1941, the Spartus Corporation takes over Utility Mfg Corp. and relocates its activity in Chicago. The camera is still listed in the catalogue but its designation becomes Spartus Press Flash (presented model here).
 
bullet Jack Galter was an inspired businessman who made his fortune creating and marketing different goods such as cigarette lighters, irons, bike lights, sunglasses, etc...). Starting 1940, he is taking an interest in the design and the manufacturing of basic cameras. At that time, Jack already owns several companies and uses them to market the cameras he is producing. These ones are sold under different brands such as Monarck, Spencer, etc.
In 1950, Jack takes over the Spartus Corporation which then joints Jack's galaxy of companies. Starting that time, the Press Flash camera is sold under different designations such as : Regal Flash Master, Falcon Press Flash, Galter Press Flash.
 
bulletIn 1951, Harold Rubin, Head of sales at Galter Products takes over the Company of his boss, Jack and renames it Herold Mfg. Corporation. The production of basic cameras is pursued but the not the Press Flash which is no longer listed.

From a technical perspective, the Spartus Press Flash is a very basic and simple camera. It uses film 120 which is positioned using an aluminum wheel located on the right side of the camera's body.

The shutter offers two speeds : « Instant » and « Time ». Regarding aperture, same simplicity with only two apertures : « Bright » ans « Cloudy & Flash ». Lens is a meniscus and the focal distance is f:120mm.

The big flash reflector is designed to accept bulbs n°0 or n°40. In order to put in a new bulb (or to remove a used one), you need to press on a tiny knob located on the top of the camera, right under its plastic handle.
The power supply for the flash is given by two batteries similar to type AA, but with a smaller diameter. These two batteries are stored in a dedicated compartment which runs along the right side of the camera and which is closed with a big screw. For those who could be tempted to use the flash of this camera, they must strip off the skin of two AA batteries in order to reduce their diameter and let them enter the baterries' compartment.

On the left hand side of the camera, a long internal viewfinder appears to be the counterpart of the batteries' compartment.

Usually, the desgin of this camera is improved by a round cover stamped "Spartus", which kindly hides its large flash reflector. Unfortunately, the cover of mine was lost. Last, but not least, because this camera has been sold under different designations and brands, several variants exist... for the greatest pleasure of collectors.

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